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Archive for June 2nd, 2015

5 Things You Should Know If You Want Your PPC Search Ads to Pay Off

Ppc campaign management services

It’s not that difficult to figure out how pay per click works, especially since paid search advertising has become so popular these days. But if you’re considering PPC search ads, you need to learn a bit more than how to do some PPC keyword research and bid on search terms. It would be easy to pick out hundreds of details for a list like this, but to keep it simple, here are five things you should know about PPC search ads to maximize your return on investment:

  1. Google Is Dominant, but Not the Only Game in Town

    If you’re looking to get as many eyes on your ads as possible, then Google is the obvious choice. Read more ...

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