The nature of media and advertising is changing as we know it. No longer are print newspapers and magazines the best way to disseminate information and influence people. In fact, online blogs influence purchases 63% more than print magazines do. Thus, when your firm is thinking about how to promote your business, the strategies that …
As far back as the late 1990s, the most credible companies were those with business websites. Since the internet was still new, websites didn’t have to be flashy, and as long as they provided the standard information on business location, phone and email, hours of operation, and products/services offered, that was just fine. However, over …
