If you own your own business, big or small, you know the great importance of marketing. We live in a digital world now and because of this the marketing game has changed. Is your business keeping up? Have you considered how an SEO company may be able to help you?
Marketing is what gets your business or product onto the radar of the right people. This can be done in a number of ways.
Social Media
Social media, in all it?s forms, is a great platform for contacting and reaching a wide audience. An estimated 70 percent of the population of the United States alone have a social media profile, and more than half of those use two or more networks.
Many local businesses depend on social media networks to reach their customer base and therefore drive revenue. Over 70 percent of brand marketers saw an increase in website traffic after spending only six hours each week on their social media account.
But if you are already running a business how will you also devote the needed time to drive a successful social media profile, much less two or more? This is where a marketing agency may be of assistance to you.
Search Engines
Estimates show that 93% of online experiences will first begin with a search engine. One study done by Outbrain shows that search engines are the first and foremost driver of traffic to content sites.
So the question is, how do you get the right people to notice your website? Well that is a job for an SEO specialist.
SEO, or search engine optimization, is the means of maximizing the amount of visitors to your website by ensuring your site will appear high on the list of search engine results. It is the job of an SEO company to secure that your business, product, or website will come up high on the list of searches.
Web Development
Once you get potential customers attention, whether through social media or a search engine, you then need to hold their attention by means of an appealing, easy to navigate website. Website development is key to closing the sale.
An SEO company is prepared to help you with all aspects of growing your business, enabling you to reach the max amount of potential customers. Why not see what seo services are able to do for you and your business?