The United States is facing a looming crisis regarding its cyber infrastructure and security. Stories of major security breaches of private businesses and government agencies keep flooding the news. Just two weeks ago, the records of more than four million federal employees were hacked in a massive cyber campaign that some people attribute to the …
This week, Museum Victoria in Melbourne, Australia announced that it will be opening a biobank on their Carlton Campus. The focus of this bank will be to keep freezer inventory of reproductive tissue for the most endangered species in Australia. Advances in freezer software and technology are responsible for this announcement, which is due to …
Over the last few years, marketing to an online audience has gradually overcome all other forms of marketing and advertising. As companies continue to allot more money toward digital marketing — and less toward traditional advertising methods like television and radio — it’s clear this trend will continue, especially when e-commerce generates a stunning $1.2 …
Mobile POS systems are popping up everywhere these days — whether you buy your coffee by swiping your card on a smartphone, or even buying your prescription medications through a handheld retail pharmacy POS system at your local drug store. But why exactly are these mobile point of sale systems becoming so popular all of …
POS systems are some of the most essential electronic devices that businesses in all industries need to have. That being said, it’s common for business owners to still be a little confused about POS systems in general. For pharmacy owners, picking out the best pharmacy software can be incredibly intimidating simply because pharmacies have more …
It’s not that difficult to figure out how pay per click works, especially since paid search advertising has become so popular these days. But if you’re considering PPC search ads, you need to learn a bit more than how to do some PPC keyword research and bid on search terms. It would be easy to …
While the cloud is still a relatively recent addition to the modern workplace, experts agree that modern companies and organizations are dealing with a completely different cloud economy. Today, cloud computing is used by almost every different of industry imagining, and every department within these various companies, from Marketing and Sales to IT. Then, of …
Talk to any B2B lead generation expert at a B2B internet marketing agency, and you’ll most likely hear the same thing: B2B lead generation marketing and social media marketing just doesn’t work, because it’s difficult — if not impossible — to see a direct conversion from social media marketing into good leads. But consider these …
As the United States becomes more and more dependent on transferring files electronically, security and data loss prevention solutions are in the forefront of tech businesses today. Online security is a huge concern, especially in light of recent high-profile cases of hacking such as Sony Pictures and the Home Depot. Security breaches are a huge …
When it comes to building that nebulous but oh-so-important “web presence” branding experts are always talking about, it’s easy to get caught up in things like website development and search engine optimization. Those things are important, undoubtedly (and they’re actually the most likely ways to bring in new leads). But if you’re truly out to …
